Our latest project with Chez Rien, based in New York, was all about setting the tone for an experience, one rooted in storytelling, emotion, and artistic expression.
We designed a brushed stainless steel A-frame sidewalk sign featuring “CHEZ RIEN PRESENTS…” at the top, “Home Coming” as the centerpiece, and “SUMMER ‘25 POP-UP EXPERIENCE” at the bottom. With its refined finish and editorial composition, the sign introduces their pop-up with elevated anticipation and poetic charm.
Conceptual Design for a Conceptual Brand
Chez Rien is more than a brand it is a feeling, a mood, a narrative. Rooted in minimalism, curation, and emotional design, their aesthetic celebrates subtlety and depth. Known for curating fashion, objects, and moments that blur the line between art and lifestyle, Chez Rien’s world is thoughtful, conceptual, and intimate.
Signage as a Storytelling Medium
A great sign doesn’t just announce an event, it sets the scene for it. The custom piece we created for Chez Rien evokes curiosity and emotion, inviting passersby into an unfolding narrative. With its soft reflective finish and typographic balance, the sign acts as a poetic extension of the pop-up’s artistic vision.
Experience Chez Rien in New York
Step into the world of Chez Rien and immerse yourself in the Summer ’25 Pop-Up Experience, a moment of fashion, art, and storytelling in one space. Explore curated pieces, thoughtfully designed environments, and a sensory approach to style that feels deeply personal and beautifully understated.
Let’s Bring Your Vision to Life
Are you ready to elevate your store with custom signage and furniture? At Signs and Mirrors, we specialize in creating unique, high-quality signs and furniture that align perfectly with your brand’s identity. Contact us today, and let’s create something extraordinary together.