Lemme x Fellini Collaboration

Meet Fellini and Lemme: One of our favorite coffee spots in NYC is Fellini on 7th avenue. I believe it's the smallest coffee shop in NYC with just 16 square feet of indoor space but don't le their small size fool you. Their Dolce Vita is to die for. 

Lemme is a gummy and vitamin supplement brand founded by Kourtney Kardashian. They have a wide range of products to help with ailments including trouble sleeping, skin support, to even vaginal probiotics! 

Sign Collaboration: When Lemme and Fellini reached out to us to create a few signs for their upcoming collaboration, we could not have been more excited. They wanted a mirrored sidewalk sign that would announce the "Lemme x Fellini" collab that would be placed at all Fellini locations from September 6th 2024. The first 50 customers at each store location will also receive free Lemme Caffeine gummies to help you wake up!

Lemme's dominant brand color is a beautiful Lilac that is easy on the eyes and soothing just like their products. 

Creating the Sign: Creating a mirrored sidewalk sign that incorporates the Lilac color as well as the fine detail of the Fellini Coffee logo wasn't going to be easy! Most permanent vinyl cutters would struggle with the hollow in Fellini's logo and Lilac is not a very common color to source.

To create this sign, we would need to use a UV printer to print the logos directly onto the sign itself to keep the integrity of both logos. After a few days of working with the Lemme and Fellini team, we finalized the design below and printed three full sized custom mirrored A-Frames for the upcoming collaboration!

Source: Signs and Mirrors team

Results: We couldn't be more proud of our collaboration with Lemme and Fellini and can't wait to see how the sidewalk sign will look in front of each Fellini coffee shop! 

If you're around NYC from Sep 4-7 (or anytime for that matter), go check out Fellini in Soho, West Village, or Chelsea. Also, sign up for Lemme for their delicious and rejuvenating gummies!