Mirror Sidewalk Sign for Save the Duck

Save the Duck Soho Store

At Signs and Mirrors, we’re proud to collaborate with Save The Duck, an Italian outerwear brand redefining sustainable fashion. For their U.S. flagship store at 496 Broadway, SoHo, NYC, we designed a mirrored A-frame sidewalk sign that reflects their commitment to quality and eco-consciousness.

 

Save the Duck Soho Store
Credit: Signs and Mirrors

Save The Duck: Style Meets Sustainability

Founded in 2012, Save The Duck is a trailblazer in creating high-quality, animal-free outerwear. Their innovative materials, like PLUMTECH®, replicate the warmth of traditional down without harming animals, while also being lighter and more breathable.

Save the Duck Soho Store
Credit: Signs and Mirrors

They dedication to ethical practices earned them Certified B Corporation status in 2019, recognizing their social and environmental impact. Save The Duck’s mission is clear: to protect animals, people, and the planet, all while delivering stylish and functional outerwear.

The SoHo flagship store, which opened in October 2022, is as innovative as the brand itself. From reusable modular fixtures to eco-friendly materials like rice husk-based plaster, every detail reflects Save The Duck’s ethos of sustainability.

Located on 496 Broadway, the store offers a welcoming space for shoppers to explore their collection of stylish coats, jackets, and accessories—each designed to make a statement while reducing environmental impact.

Save the Duck Soho Store
Credit: Signs and Mirrors
 

A Mirrored A-Frame Sign for a Brand That Shines

To complement the sleek and modern aesthetic of Save The Duck’s SoHo location, we crafted a custom mirrored A-frame sidewalk sign. The design features their iconic whistling duck logo alongside their bold brand name at the top. A the bottom, we have a catchy phrase of "You look so ducking good" on the front and "Looks like you need a new animal-free coat" on the back. These on-brand yet cheeky phrases help to draw the attention of any passersby.

Mirror A Frame Save the Duck
Credit: Signs and Mirrors

The mirrored surface also reflects the vibrancy of Broadway’s streetscape in Soho, perfectly aligning with Save The Duck’s innovative and forward-thinking brand identity.

Mirror A Frame Save the Duck
Credit: Signs and Mirrors

Explore the SoHo Flagship Store

Step into the world of Save The Duck at their SoHo flagship and discover a range of stylish outerwear that’s as kind to the planet as it is to your wardrobe. From lightweight puffers to cozy parkas, each piece is a testament to the brand’s commitment to design, functionality, and sustainability.

Store Details:

  • Address: 496 Broadway, New York, NY 10012
  • Hours: Monday–Sunday: 12:00 PM – 7:00 PM

Let’s Create Something Extraordinary Together

Looking for a custom sign that reflects your brand’s values and vision? At Signs and Mirrors, we specialize in crafting unique signage that helps your business stand out. Whether you’re a fashion brand or a local café, we’re here to bring your ideas to life.

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Who we are

Signs and Mirrors is a New York-based studio that crafts beautiful sidewalk signs tailored for creative businesses, fitness studios, cafes, and more.

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